NASCAR teams can apply a wrap over the livery painted on a car for a specific race or event and then remove it. The other neat feature of a wrap is that it can be used to protect existing paint.
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Wrap makers are learning how to create thinner vinyl products that reduce drag and provide better aerodynamic characteristics than even paint. They don’t hold up as long as a paint job, and applying the wrap does add more mass to a car than a layer of paint. That allows teams to keep cars on the track for practice rather than send them back to the paint booth between races. Racers will typically only use a wrap for a few races and then switch to a new one, but if the wrap is damaged, a quick fix can be made by applying new vinyl in the affected area. Wraps are available in all different colors and can last several years on a typical street car. Wraps are easy to repair and can be switched quickly between tracks to appeal to a different fan base.Ĭompared to the process of sanding a car down to bare metal and then layering on an insulated electrocoat followed by multiple coats of colored paint, a wrap goes on quick and easy. Painting a car in the bright colors you need to stand out on a racetrack costs upwards of $10,000, and keep in mind that these cars are likely to wreck.īecause of the high cost of custom paint jobs, many teams have taken to using custom vinyl wraps instead of a single paint scheme for the entire season. Many NASCAR teams have paint sponsors that do the work of applying elaborate color schemes to vehicles in preparation for a season.
The paint schemes worn by NASCAR competitors are unique and bright, and some of them aren’t even painted. These new cars feature unique body panels that help them look more like what you see in a showroom, but the best way to tell cars apart when they’re circling the pavement at 200mph is by their colors. Chevy has the “Camaro,” Toyota has the “Camry,” and Ford has the “Fusion,” but these are all in fact just variations on the NASCAR generation 6 platform launched in 2013.
NASCAR racecars are supposed to resemble the cars we drive on the road.